Customer-Base Valuation

Unlocking customer value management through the in-depth analysis of your customer-base

for whom?

For organizations that want to understand how healthy their customer-base is and how to grow their company value

what?

  • Understanding the value of your customer
  • Driving value-creation instead of value-destruction
  • Optimizing your marketing spend

benefits

  • Enhanced sales & marketing effectiveness
  • Where and how to create your future profits
  • Better ROI on marketing & sales spending

Value Proposition

Companies want to understand the composition of their customers. Where is my customer-base creating value and where is it destroying value? How healthy is my customer-base and how valuable is my customer-base?

Our pre-packaged app creates an in-depth view on your customer-base, visualizing actionable insights at a single glance. Our App will show you where your commercial efforts will create customer value and how to build a sustainable customer-base.

Our references

Pricing Plan

SME
Package

(Revenue < € 250 million)
 

€ 10 000 / year

+

€ 50 per 1 million revenue / year

   

Packaged consulting services:

1 run / year

2 opportunity workshops / year


3 year contract

Corporate
package

(Revenue > € 250 million)
 

€ 30 000 / year

+

€ 50 per 1 million revenue / year

   

Packaged consulting services:

1 run / year

4 opportunity workshops / year


3 year contract

Excl. SW licenses

Packaged consulting services:

  • SME Package: limited to 10 mandays / year; extra consulting services in time & material
  • Corporate Package: limited to 10 mandays / year; extra consulting services in time & material

Right to use IP

Early termination fee: 2 years

6 months limited warranty

Excl. maintenance

Excl. integration

Our expert

Sven Arnauts

Sven combines his expertise and experience in performance management and artificial intelligence with his prior career as marketing manager. He assists his clients towards growing sustainable profitable businesses by managing customer value. Aside from his consulting work, Sven is a respected teacher and guest speaker at several institutes and national and international conferences.

Contact us

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